Genetics Digest aims to provide you with helpful information about DNA analysis and Genome Technology advancements. We are affiliated with CRI Genetics.

Privacy Policy


Effective Date: March 30, 2022

We take your privacy and personal information very seriously at GeneticsDigest. This Privacy Policy governs the manner in which GeneticsDigest collects, uses, maintains and discloses information collected from users (each, a “User”) GeneticsDigest of the website (“Site”). This privacy policy applies to the Site and all products and services offered by GeneticsDigest.

By using the Site, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not access the Site.

California Notice of Collection of Personal Information: GeneticsDigest collects personal information listed under “Information You Provide,” for the purposes described below under “Information Use.” To learn more about your California privacy rights, please scroll down to “Your California Privacy Rights.”

  1. Information We Collect

A. Information You Provide

GeneticsDigest may collect personal identification information from Users in a few of ways, including, but not limited to, when Users visit our site, register on the site, subscribe to the newsletter, fill out a survey or a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, and phone number. Users can always refuse to supply personal information, except that it may prevent them from engaging in certain Site related activities. Users may, however, visit our Site anonymously.

B. Information Automatically Collected

We may gather non-personal information about Users whenever they visit our Site. This information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information. We may also use session replay software, which collects information about your interaction with the Site, including keystrokes, mouse movements, and form field entries, and may monitor your interactions with the Site, including for our compliance verification purposes.

Web browser cookies

Our Site may use “cookies” to enhance User experience. User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

  1. Information Use

Genetics Digest may collect and use Users’ personal information for the following purposes:

  • To improve our quality of customer service
    Information you provide helps us respond to your customer service requests and support needs more efficiently.
  • To enhance your online experience
    We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.
  • To improve our reports, products and information
    We may use feedback you provide to improve our products and services.
  • To provide you with customized Site content or to send you promotional materials and updates about topics of interest
  • To send Users information they agreed to receive about topics we think will be of interest to them.
  • To send emails to subscribed users
    We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to join our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site.
  1. Your Choices and Opt-Outs

Opting Out of Interest-Based Advertising

We may use third parties to measure and target advertisements. Because we often rely on third-party ad networks who may track you across websites over time for advertising purposes, we are not able to respond to your selection of the “Do Not Track” option provided by your browser. We cannot advise on whether your selection of “Do Not Track” option will have any effect on the collection of cookie information on our Website.

We use the following third-party tracking services to track your IP address and identify mobile devices by using cookies:

Google Analytics (see how Google uses data when you use its partners’ sites or apps)

Adroll, to track your IP address and identify mobile devices by using cookies. Adroll also collects “hashed” (scrambled) identifiers from e-mail addresses for tracking you across devices for targeted advertising. These identifiers may be shared with Adroll’s advertising partners. Adroll has information about opting out of cross-device tracking here and additional information for California residents here.

Crazy Egg, which offers an opt-out feature here.

Facebook Pixel, to track your IP address and identify mobile devices by using cookies so we can deliver relevant advertising.

You can decline to be tracked for these purposes by adjusting the settings in your web browser or your privacy settings on your mobile device. Doing so will mean we may not be able to remember your preferences or deliver relevant advertising to you. Another way to opt out is by following the instructions:

To learn more about such interest-based advertising, and to opt out of such collection and use for interest-based advertising by the Digital Advertising Alliance (DAA) participating companies, please visit

To opt-out of the use of your mobile device ID for targeted advertising, please see

Even if you opt out, you still may receive advertising from us that is not customized based on your Services or usage information, or advertising from other third parties if they are not a DAA participating company.

  1. Information We Share with Others

We may share your personal information with the following:

  • Service Providers: We may share your information with third party service providers that provide marketing, analytics, business, professional or technical support functions for us, help us operate the Site, or administer activities on our behalf.
  • Legal Matters; Safety. We may access and disclose your information to respond to subpoenas, judicial processes, or government requests and investigations, or in connection with an investigation on matters related to public safety, as permitted by law, or otherwise as required by law. We may disclose your information to protect the security of our Site, servers, network systems, and databases. We also may disclose your information as necessary, if we believe that there has been a violation of our Terms of Use, any other legal document or contract related to the Site, or the rights of any third party.
  • Sale or Transfer or Business or Assets: We may sell or purchase assets during the normal course of business. If another entity acquires us or any of our assets, information we have collected about you may be transferred to such entity. In addition, if any bankruptcy or reorganization proceeding is brought by or against us, such information may be considered an asset of ours and may be sold or transferred to third parties. Should such a sale or transfer occur, we will use reasonable efforts to try to require that the transferee use personal information provided through this Site in a manner that is consistent with this Privacy Policy.
  • Other: We also may share your information as disclosed to you at the time of collection.
  1. How we protect your information

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

  1. Other Important Privacy Information
  • Third party websites

Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies. We encourage you to read their privacy policies to learn more.

  • Children’s Privacy

Protecting children’s privacy is important to us. We do not direct the Site to, nor do we knowingly collect any personal information from, children under the age of 13. If we learn that a minor has provided personal information through the Site, we will use reasonable efforts to remove such information from our files.

  1. Your California Privacy Rights

If you are a California resident, you may take advantage of the following rights:

Right to Know: If you are a California resident, you may request, up to two times each year, that we disclose to you the categories and/or the specific pieces of personal information that we collect, use, disclose, and may sell. We will respond to your request within 45 days unless we need additional time, in which case we will let you know. You may also request, up to one time each year, information about our disclosure of personal information about you to third parties or affiliated companies that do not share the same brand name for their direct marketing purposes.

Right to Delete: Subject to certain exceptions, you may request that we delete personal information that we have collected from you. Note that there are some reasons we will not be able to fully address your request, such as if we need to complete a transaction for you, to detect and protect against fraudulent and illegal activity, to exercise our rights, or to comply with a legal obligation.

Right to Opt Out of the Sale of Personal Information: As described below, we share personal information with certain third parties to enable personalized ads on our Services. You may request to opt out of these “sales” (as defined by California law) of personal information at any time using the Do Not Sell My Personal Information link at the bottom of our homepage, or contact us at or 800-503-9635 .

To make a right to know or deletion request, please contact us at or 800-503-9635. You must put the statement “Your California Privacy Rights” in the subject field. We are not responsible for notices that are not labeled or sent properly, or do not have complete information. We may take steps to verify your identity before responding to your request by asking you a series of questions about your previous interactions with us.

If you use an authorized agent to make a request, please have the agent contact us at or 800-503-9635. We may require the authorized agent to provide proof that you gave the agent signed permission to submit the request. We may also require you to verify your identity directly with us prior to fulfilling the authorized agent request

If you exercise any of the foregoing rights, we will not discriminate against you, such as by denying or restricting your access to our Services.

Personal Information Collection and Disclosures

In addition to the information provided elsewhere in this Privacy Policy, below are the categories of personal information that GeneticsDigest has collected and disclosed over the past 12 months:

Identifiers/Biographical Information: These include your name, postal and email address, phone number, unique identifiers, and characteristics of protected classifications under California or federal law.

Commercial information: Your usage history and preferences.

Internet/Electronic Activity: Your geolocation information, IP address, web/app browsing and search history related to our Services, and information regarding your interaction(s) with the Services.

Profile Inferences: The inferences that we draw from your information and web activity to create a personalized profile so we can better identify goods and services that may be of interest.

In the last 12 months (from the Effective Date listed at the top of the Policy), GeneticsDigest has collected the above listed categories of personal information for the business and commercial purposes listed above under “Information Use.” The sources of the personal information are disclosure by you, automatic collection of information about your online activity, third party analytics tools, service providers, advertising networks, and other select third parties (as defined above).

Categories of Personal Information Disclosed:

In the past 12 months (from the Effective Date listed at the top of the Policy), GeneticsDigest has disclosed the following categories of personal information for a business purpose: Identifiers/Biographical Information, Commercial Information, Internet/Electronic Activity, Profile Inferences associated with you. We disclose these categories of personal information to our service providers as described above in “Information We Share With Others.”

Categories of Personal Information “Sold”:

Under California law, “sale” is a broad term that encompasses information provided to advertising companies so that we can provide more personalized advertising for you on our site and other sites you visit. In the last 12 months (from the Effective Date listed at the top of the Policy), to the extent there were any sales, it was limited to the following categories of personal information so that we could provide you with a more personalized advertising experience:

Identifiers/Biographical Information (limited in scope and not in combination with other identifying PI), shared with advertising networks and data analytics providers, Internet/Electronic Activity, shared with advertising networks and data analytics providers, and Profile Inferences, shared with advertising networks and data analytics providers.

Changes to this privacy policy

GeneticsDigest reserves the right, in our sole discretion, to update this privacy policy at any time. When we do, we will post a notification on the main page of our Site and revise the updated date at the top of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Contacting us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at


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